Adhacking: Difference between revisions
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(Created page with 'Adhacking's mission is to hack ad rates using nonprofit status to promote hackerspaces. There should be a major banner near every hackerspace in the world. Let's hack the planet …') |
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Here we can gather plans of how to best do this to promote particular hackerspaces with local banners and hackerspaces.org in general. | Here we can gather plans of how to best do this to promote particular hackerspaces with local banners and hackerspaces.org in general. | ||
Ad Crowdsourcing Sites | ==Hypothesis== | ||
A big billboard somewhere near a hackerspace would invite a lot of cool people to check it out. | |||
==Procedure== | |||
#√ Gauge Interest: Ask around local hackerspace mailing list, sounds like people are interested | |||
#Design: Come up with a first design to test out, give people actionable steps on a special welcome page | |||
#Design Selection: Pick a favorite design for the board and landing page to start with | |||
#Analytics: Do some smart hackery analytic things to be able to track response | |||
#Target: Pick a spot for it | |||
#Funding: Crowdsource money for it | |||
#Deployment: Put it up | |||
#Observation: Observe the people who show up. | |||
#Data: How awesome are they? | |||
==Data Questions== | |||
**How many become members? | |||
**How many heard about hackerspaces before seeing the billboard? | |||
**How many are students? | |||
**How many already have projects they want to bring in? | |||
**How many are of which demographics? | |||
==Done Steps== | |||
==Ad Crowdsourcing Sites== | |||
*There are two sites that help with crowdsourcing funding: | *There are two sites that help with crowdsourcing funding: | ||
**http://epicstep.com seems smaller and newer but focused mostly on hacker-oriented PSAs | **http://epicstep.com seems smaller and newer but focused mostly on hacker-oriented PSAs | ||
**http://loudsauce.com/ seems bigger and allows us to do TV and other spots too | **http://loudsauce.com/ seems bigger and allows us to do TV and other spots too | ||
Good Examples | ==Good Examples== | ||
*Matt Spergel did this successfully with FREE EDUCATION billboards promoting public libraries and educational technology. | *Matt Spergel did this successfully with FREE EDUCATION billboards promoting public libraries and educational technology. | ||
**http://www.facebook.com/photo.php?fbid=103892146365&set=a.422602466365.201560.507406365&type=1 | **http://www.facebook.com/photo.php?fbid=103892146365&set=a.422602466365.201560.507406365&type=1 | ||
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* We can get hackerspace billboards up in the Bay letting people know about Noisebridge and Hackerdojo and Ace! | * We can get hackerspace billboards up in the Bay letting people know about Noisebridge and Hackerdojo and Ace! | ||
Design Sharing | ==Design Sharing== | ||
*There's lots of clever hackers who could come up with designs for billboards for hackerspaces or other cool ideas. | *There's lots of clever hackers who could come up with designs for billboards for hackerspaces or other cool ideas. | ||
*Fewer words are better depending on pedestrian or highway, 8 is a suggested number | |||
*List links to your ideas here and/or post them to the mailing list thread | *List links to your ideas here and/or post them to the mailing list thread | ||
Nonprofit Rates | ===Design Idea: They're Not What You Think=== | ||
HACKERSPACES, | |||
(they're not what you think) | |||
-- TEACH, LEARN, SHARE WHAT YOU LOVE | |||
Find one near you: | |||
www.tiny.cc/hackerspaces | |||
==Nonprofit Rates== | |||
*Matt Spergel said the rates were really low for nonprofit PSAs | *Matt Spergel said the rates were really low for nonprofit PSAs | ||
*School Factory could help with nonprofit status for hackerspaces that don't have their own yet. | *School Factory could help with nonprofit status for hackerspaces that don't have their own yet. | ||
==Contacts== | |||
*Anyone who wants to spearhead aspects of this project can volunteer contact info here | *Anyone who wants to spearhead aspects of this project can volunteer contact info here | ||
**Alex Peake empowerthyself@gmail.com I just suggested it and it sounds like lots of people have ideas! | **Alex Peake empowerthyself@gmail.com I just suggested it and it sounds like lots of people have ideas! |
Revision as of 13:45, 26 May 2011
Adhacking's mission is to hack ad rates using nonprofit status to promote hackerspaces. There should be a major banner near every hackerspace in the world. Let's hack the planet one billboard at a time.
Here we can gather plans of how to best do this to promote particular hackerspaces with local banners and hackerspaces.org in general.
Hypothesis
A big billboard somewhere near a hackerspace would invite a lot of cool people to check it out.
Procedure
- √ Gauge Interest: Ask around local hackerspace mailing list, sounds like people are interested
- Design: Come up with a first design to test out, give people actionable steps on a special welcome page
- Design Selection: Pick a favorite design for the board and landing page to start with
- Analytics: Do some smart hackery analytic things to be able to track response
- Target: Pick a spot for it
- Funding: Crowdsource money for it
- Deployment: Put it up
- Observation: Observe the people who show up.
- Data: How awesome are they?
Data Questions
- How many become members?
- How many heard about hackerspaces before seeing the billboard?
- How many are students?
- How many already have projects they want to bring in?
- How many are of which demographics?
Done Steps
Ad Crowdsourcing Sites
- There are two sites that help with crowdsourcing funding:
- http://epicstep.com seems smaller and newer but focused mostly on hacker-oriented PSAs
- http://loudsauce.com/ seems bigger and allows us to do TV and other spots too
Good Examples
- Matt Spergel did this successfully with FREE EDUCATION billboards promoting public libraries and educational technology.
- He got a picture of it up on Times Square:
- He found out that nonprofits get ridiculously cheap billboard rates.
- We can get hackerspace billboards up in the Bay letting people know about Noisebridge and Hackerdojo and Ace!
Design Sharing
- There's lots of clever hackers who could come up with designs for billboards for hackerspaces or other cool ideas.
- Fewer words are better depending on pedestrian or highway, 8 is a suggested number
- List links to your ideas here and/or post them to the mailing list thread
Design Idea: They're Not What You Think
HACKERSPACES,
(they're not what you think) -- TEACH, LEARN, SHARE WHAT YOU LOVE Find one near you: www.tiny.cc/hackerspaces
Nonprofit Rates
- Matt Spergel said the rates were really low for nonprofit PSAs
- School Factory could help with nonprofit status for hackerspaces that don't have their own yet.
Contacts
- Anyone who wants to spearhead aspects of this project can volunteer contact info here
- Alex Peake empowerthyself@gmail.com I just suggested it and it sounds like lots of people have ideas!